Hear ye, hear ye, we’ve got some big news to share! Last night at the eCommerce Awards 2023, Overclockers UK came back with not one, but two awards.
We’re still in a little bit of disbelief but are so excited to share what we won and why, so we’re wasting no time in jumping straight to it.
eCommerce Awards 2023
The eCommerce Awards is an annual event, all about celebrating the hard work that goes into creating innovative ecommerce projects. A huge range of companies, big and small, get nominated for their new campaigns, strategies, and more. After which, a talented panel of judges, including industry leaders, influencers, and CEOs, pick out the winners.
What Overclockers UK Won
Best Digital Marketing Campaign for Refract Gaming PCs –
Launched back in 2022, our Refract Gaming PC range has been designed to meet a variety of gamers. There are six pre-built PCs available, each packed with plenty of high-quality hardware to suit various levels of gameplay, from 1080p all the way to 4K.
Available with next-day delivery, you can get your hands on one of these pre-built PCs in no time at all. Plus, they are plug and play ready, meaning you can jump straight into gaming without worrying about a complicated set up.
The judges had this to say about our Refract Gaming campaign:
‘The judges commented that Overclockers initiative this year was to identity, develop, and launch a new product line-up to a new marketplace. Their launch campaign was highly successful, utilising all the latest online marketing techniques. Judges noted that there was impressive content and media planning to lead prospects through the customer journey’.
As you may have noticed, our fantastic team worked hard to deliver plenty of in-depth blogs and emails, informative social media posts, and of course eye-catching videos to help you pick the perfect Refract Gaming PC for your set up.
Want to read about the range of PCs that earnt us this award? You can do just that by checking out our dedicated blog post all about our Refract Gaming range of pre-built gaming PCs.
Best UK eCommerce Site of the Year –
Life has been super busy at Overclockers UK. We got a new website and blog, we moved HQ, and now we’ve won the award for best eCommerce site of the year!
Here’s why the judges gave us the award:
‘The judges praised the phenomenal results from Overclockers UK across many categories. They noted their great use of integrated technology to further drive performance. The judges acknowledged the development of an exceptional website experience which provided fantastic results in a challenging market’.
Our brilliant team have worked tirelessly behind the scenes to redefine our website, this includes the content displayed on our popular categories, including PC Systems and Gaming. All to ensure you can find exactly what you are looking for, with the key information you need about our range of products being prominently displayed.
Check Out the Highlights from the eCommerce Awards 2023
If you want to see all the highlights, including our two big wins, check out the video linked below of the eCommerce Awards 2023.
A Few Final Words…
Before we get all emotional, we want to say a big well done to our fantastic team for their work in creating the Refract Gaming campaign and all the improvements made to our website.
We can’t wait to see what 2024 brings, let’s hope it’s even more success and awards.
- 4 min read
Ruth Rowley
Author
Ruth has been with Overclockers UK for over a year and has gone on to write about everything ranging from in-depth hardware guides to monthly game releases.
Outside of writing blog posts, she can be found wrapped in a blanket with her black cat, engrossed in a book or playing life-simulation games such as The Sims, Stardew Valley, and Animal Crossing.
Read More >>